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The ESRT Programme participates in and supports VITM 2013
Tourism Trade Fairs are a well-established method of developing
trade contacts and relations as a meeting point for the tourism trade, market
place and source of inspiration.
Tourism Trade Fairs are a well-established method of developing trade contacts
and relations as a meeting point for the tourism trade, market place and source
of inspiration. Vietnam Tourism Association is organising in conjunction with
Vietnam National Administration of Tourism (VNAT) and Hanoi City People’s
Committee, the Vietnam International Travel Mart (VITM) at the International
Exhibition Center in Hanoi from 18-21 April 2013.
VITM offers a branded exhibition platform, sub-divided into smaller exhibition
spaces for product exhibitors, suppliers, and destinations. The idea of trade
fairs is to create a collective space with the national and international travel
trade coming to a single location and being able to meet and interact with a
variety of products and attractions. The Mart is designed for the first time as
a real “Travel Mart” for enterprises and the consumer and in response to the
National Tourism Year 2013: Red River Delta – Haiphong, VITM 2013 follows the
theme “Explore Red River Delta – Original Point of Vietnamese Culture”.
ESRT will assist the VITM Organisers as a Conference partner and provide support
to integrate the Responsible Tourism approach into the planning and
implementation of the Trade Fair. Several activities are planned at VITM, such
as the Responsible Tourism Day, Destination, Marketing and Product Workshops in
the conference hall and Trade Presentations at the stands in the exhibition
halls as well as cultural events, which will be addressed to the trade visitors
and consumer audiences.
Source: ESRT |
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