ITE 2009 opens its doors to boost tourism

 Ho Chi Minh City’s ‘International Travel Expo 2009’ officially opened October 1 with the participation of over 300 buyers from 28 countries and territories. The expo will remain open until October 3.
ITE 2009, held under this year’s banner “Three Countries One Destination (3CODe),” aims to boost tourism of the three Indochina countries, including Vietnam, Lao, and Cambodia, create more tourist packages and help promote the images of the three countries worldwide.
Besides the main expo over October 1-3, this year’s program also included other activities, like the recent Friendship Golf Tournament ITE HCM 2009 at Long Thanh Golf Club, southeastern province of Dong Nai, and the Tourism Investment Conference 2009 at the New World Hotel, Ho Chi Minh City.
On this occasion, the Tourism Alliance Awards (TAA) 2009, designed to celebrate and recognize the brightest tourism stars in Cambodia, Laos and Vietnam, were presented at Phu Tho Exhibition Center, District 11, on October 1.
ITE has been held annually since 2004 by the Vietnam National Administration of Tourism; HCMC Department of Culture, Sports and Tourism; Vinexad; and Singapore-based IIR Exhibition.