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Vietnamese image promoted on international TV
Vietnamese image promoted on international TV
Vietnam will invest around VND15 billion to
promote its tourism in the country on an international TV, according to
International Co-operation Department under the Ministry of Culture, Sports, and
Tourism.
Instead of advertising on CNN and BBC as in 2009, Vietnam’s tourist industry
will now appear on one international channel. The department will submit its
plans to the Board of National Tourism Action Programme to select either CNN,
BBC, StarSport or Discovery.
The country’s tourist destination will also be advertised in several
international magazines.
Source: VOVnews |
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